Lancashire SEO :
Sources: Impact+ Marcus Sheridans They Ask You Answer

SEO Statistics for Marketing

  • In 2021 (to date), Google accounted for just over 70% of all global desktop search traffic, followed by Baidu at 13%, Bing at 12%, and Yahoo at 2%.
  • Google has already received 360 billion searches this year (and counting).
  • Of the billions of searches that happen on a given day, 15% of daily searches are new to Google.
  • On the first page alone, the first five organic results account for 67.60% of all the clicks.
  • Google’s search algorithm uses more than 200 factors to rank websites.
  • High-quality content and link building are the two most important signals used by Google to rank your website for search.
Let’s get into these must-know SEO statistics 

The changing reality of the SEO landscape is equal parts exciting and scary. As marketers, we know staying on top of the thousands of Google algorithm updates and SEO best practices is key to positioning our digital content and increasing organic search results.


When we think about SEO and marketing, we have to remember that the goal as digital marketers is to establish your company or brand as the number one teacher of what you do in your space.

So that way, whenever your ideal buyer has a question, you are the one that has a thorough, honest answer.

Of course, this only works if you’re able to create content that gets found online. If you don’t get found online, you won’t have the chance to get in front of people who don’t already know you.

That’s why we’ve pulled together some of the most important SEO statistics to help you make masterful digital marketing decisions in 2021.

The first step in improving your SEO is talking to an expert to understand where your website is today.